Friday, January 27, 2012

DCVB Recognized with 3 Innovation Awards


The Destination Marketing Association of North Carolina announced the winners in its annual Destination Marketing Achievement Awards Innovations program at a meeting in Salisbury yesterday.

Durham's marketing agency, the Durham Convention & Visitors Bureau (DCVB), received three of the eight innovation awards presented.  DCVB was recognized in the destination operations and sustainability category for achieving its Green Plus Certification, in the stakeholder relations category for its Destination Marketing Association International and Americans For the Arts (DMAI- AFTA) Toolkit, and in the community partnerships category for its Family Reunion Workshop.

Innovation awards to Destination Marketing Organizations (DMOs) are judged “blind,” and are great affirmation of one of DCVB's most important core values: CANI – Continual and Never-Ending Improvement."

Recognized nationwide for innovations in Destination Marketing, DCVB has received 136 awards and recognitions over the past 15 years. DCVB was also the first DMO in North Carolina, and one of the first two dozen in North America, to achieve full accreditation to new international standards and best practices for destination marketing, with a record 12 exemplary citations.

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