Friday, September 23, 2011

DCVB and Green Recognized by Peer Organizations

In the 12th year of independent out-of-state judging, the Destination Marketing Association of North Carolina announced the winners in its annual Destination Marketing Achievement Awards program.

Durham's marketing agency, the Durham Convention & Visitors Bureau, received four awards, bringing its total over twelve years to 68 awards. This year DCVB received two platinum awards for its 2010 Annual Report and for its innovative use of the social gaming application Scvngr.  Two gold awards for the new Durham Hospitality Jobs website and the Durham News Service website were also earned.

Awards to Destination Marketing Organizations (DMOs) are broken down by the organization's size and into different categories of innovations and marketing initiatives. Durham is evaluated in comparison to places including Asheville, Charlotte, Greensboro, and Raleigh. 

Additionally, DCVB President and CEO Shelly Green was awarded the NC Travel Industry Association Public Service Award in honor of Bill Sharpe who was North Carolina's first tourism director.  It is bestowed in recognition of outstanding individuals and/or organizations for their past or current contributions to the promotion or development of the travel industry in North Carolina.  Given annually since 1987, previous winners include famed NC-born broadcaster Charles Kuralt, The North Carolina Zoo and Keep NC Beautiful.

"Receiving these awards is always special," said Shelly Green, President & CEO of the Durham Convention & Visitors Bureau.  "Having also earned the Alfred P. Sloan Award for Workplace Flexibility last week, too, leaves me particularly proud of DCVB and the work it does." 

Recognized nationwide for innovations in Destination Marketing, DCVB has received more than 130 awards and recognitions over the past 15 years.  Such recognition serves as affirmation of one the organization's most important core values:  CANI – Continual and Never-Ending Improvement. 

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