The Durham News Service is run by the Durham Convention and Visitors Bureau, a destination marketing organization. DCVB gets excited about new technology that makes travel easier and more accessible. This new application for the iPhone is just such a development.
The app translates text (right now only between English and Spanish or Spanish and English) in real time using the camera - it doesn't even require a network connection (translate - if you are traveling outside the U.S., you do not need to worry about costly International roaming fees).
The full version will set users back a mere $4.99. A free version has a nifty text reversal feature that is novel, if nothing else. Watch the introductory video. It's called Word Lens and it's likely to be a big hit with those looking to break down language barriers. It may even be a useful tool in the workplace for employees whose native language is Spanish requiring the need to constantly translate words into English.
Durham Convention & Visitors Bureau