One of DCVB’s jobs is to get Durham on the list for
consideration as a place to visit. One of
the most successful tools a destination marketing organization can use is
“earned media” otherwise called public relations.
DCVB first met Margie Goldsmith while participating in a
media mission last January with the NC Division of Tourism. After pitching several stories to her, Margie
agreed to come for a visit. Here is an article that came from that visit. DCVB hopes
it is the beginning of a long and mutually beneficial relationship.
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